Daimler will be focusing the trade fair exhibition at the Consumer Electronics Show in Las Vegas fully on the outlook on the future of mobility.
Highlights include the world première of the new Mercedes-Benz CLA, US premières of the battery-electric Mercedes-Benz EQC (combined power consumption: 22.2 kWh/100 km; combined CO2 emissions: 0 g/km, provisional figures) as well as the revolutionary Vision URBANETIC mobility concept plus essential news about the Daimler Trucks’ strategy for automated trucks.
After the Mercedes-Benz press conference, Sajjad Khan, Member of the Divisional Board of Mercedes-Benz Cars, CASE and Vice President Digital Vehicle & Mobility, will be giving an insight into the current developments within the context of the Daimler-wide CASE digitalisation strategy – Connected, Autonomous, Shared & Service and Electric Drive.
In the afternoon, Wilfried Porth, Member of the Board of Management of Daimler AG and Human Resources and Director of Labour Relations at Daimler AG’s Mercedes-Benz Vans, will be explaining the future of mobility using Vision URBANETIC as an example.
On the day before (Monday, 7 January), Daimler Trucks will be providing an overview of the most recent company and technology developments at the Keep Memory Alive Center (KMAC) and will be announcing the company’s next steps within the context of automated driving. Media representatives will subsequently be given the opportunity to experience the most recent products from the North American truck and bus/coach portfolio at the Las Vegas Motor Speedway.